Trend Micro
I had been a UX researcher at Trend Micro Human Interface Engineering department the summer of 2011. I did competitive analysis, interview and usability testing for Control Manager, deep security and Data Loss Prevention, both are key products in enterprise product suite.
DATE
May-Aug 2011
SKILLS
UX research, interview, usability testing, competitive analysis
UX research
During the internship, I mainly focus on research methodologies, some of the things I did include:
- Created and promoted personas throughout the company by holding workshops and presentations
- Conducted user testing with remote customers in Europe and the US through WebEx
- Evaluated company's product advantages by conducting competitive analysis with competitors’ products as well as internal products
- Evaluated the internal communication flow by conducting contextual inquiry and workflow analysis
Competitive Analysis
To gather more information about features, I was responsible to figure out our strength and weakness. I researched the major competitors in the market and created a feature by feature comparison powerpoint. I gave the presentation to not only designers as well as project manager, to help with feature planning.